Staff View: Category management in eight steps :

Category management in eight steps : to more success at the point-of-sale

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Bibliographic Details
Main Authors:	Schröder, Birgit (Author), Allerby, Sofia (Author), Eisenberg, Christian (Author), Hense, Angelika (Author), Lauer, Justine (Author), Meyer, Jennifer (Author)
Format:	Book
Language:	English
Published:	Maarweg : GS1 Germany GmbH, 2023
Subjects:	marketingový management strategický management marketing management strategic planning category management point-of-sale kolektivní monografie collective monographs
ISBN:	978-3-9823614-5-1
Physical Description:	247 stran : ilustrace ; 24 cm


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