The future of luxury brands : artification and sustainability

• Other Authors: Armano, Linda (Contributor), Belk, Russell W. (Contributor), Brydges, Taylor (Contributor), De Monthoux, Pierre Guillet (Contributor), Esau, Darcen (Contributor), Grohmann, Bianca (Contributor), Hagtvedt, Henrik (Contributor), Henninger, Claudia E. (Contributor), Jones, Celina (Contributor), Joy, Annamma (Contributor, Editor), Kozinets, Robert V. (Contributor), Latour, Kathryn A. (Contributor), Le Normand, Aurelie (Contributor), Meamber, Laurie A. (Contributor), Peña, Camilo (Contributor), Rowley, Susan (Contributor), Senese, Donna (Contributor), Sherry, John F. (Contributor), Sorensen, Amanda (Contributor), Turunen, Linda Lisa Maria (Contributor)
• Format: Electronic eBook
• Language: English
• Published: Berlin ; Boston : De Gruyter, [2022]
• Subjects: luxusní zboží; design > environmentální aspekty; zelený marketing; módní průmysl; luxuries; design > environmental aspects; green marketing; fashion industry; elektronické knihy; sborníky; electronic books; papers of several authors
• ISBN: 9783110732757; 9783110732818; 9783110737615
• Physical Description: 1 online zdroj (xiii, 298 stran) : ilustrace
• Access: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty