The routledge companion to advertising and promotional culture

• Other Authors: West, Emily (Editor), McAllister, Matthew P., 1960- (Editor)
• Format: Book
• Language: English
• Published: New York ; London : Routledge, Taylor & Francis group, 2023
• Edition: Second edition
• Subjects: reklama a propagace; reklamní kampaně; reklamní slogany; sociální média; advertising; advertising campaigns; advertising slogans; social media; sborníky; papers of several authors
• ISBN: 978-0-367-64510-6
• Physical Description: xviii, 403 stran ; 25 cm