Advanced research methods in hospitality and tourism

Rapid growth in the tourism and hospitality industry highlights the importance of applied and pure research to address the theoretical and practical problems and gaps facing the industry daily, from a multitude of perspectives - the economic, social, cultural, environmental, political, and technolog...

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Other Authors: Okumus, Fevzi, (Editor), Rasoolimanesh, S. Mostafa, (Editor), Jahani, Shiva, (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2022.
Subjects:
cestovní ruch
pohostinství
vědecký výzkum > metodologie
tourism
catering trade
scientific research > methodology
elektronické knihy
kolektivní monografie
electronic books
collective monographs
ISBN: 9781801175500
9781801175524
9781801175517
Physical Description: 1 online zdroj (312 stran)

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245 0 0 |a Advanced research methods in hospitality and tourism /  |c edited by Dr. Fevzi Okumus (University of Central Florida, USA), Dr. S. Mostafa Rasoolimanesh (Taylor's University, Malaysia), and Dr. Shiva Jahani (University of Central Florida, USA). 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2022. 
264 4 |c ©2023 
300 |a 1 online zdroj (312 stran) 
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504 |a Obsahuje bibliografické odkazy a index. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a Rapid growth in the tourism and hospitality industry highlights the importance of applied and pure research to address the theoretical and practical problems and gaps facing the industry daily, from a multitude of perspectives - the economic, social, cultural, environmental, political, and technological. Advanced Research Methods in Hospitality and Tourism reviews traditional research methods, revising them to suit the contemporary problems and research agendas. Developing recent research strategies under the umbrella of quantitative and qualitative research methods - such as the mixed-methods designs, analysing archival materials, online databases, text mining, and scientific qualitative analysis of social media historical data- can offer promising solutions. In the era of technology and big data, advanced and innovative research methods and conducting effective research to solve emerging problems in tourism and hospitality is critical, making Advanced Research Methods in Hospitality and Tourism a necessity for academics and practitioners.- Resumé vydavatel 
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650 0 7 |a cestovní ruch  |7 ph119113  |2 czenas 
650 0 7 |a pohostinství  |7 ph115776  |2 czenas 
650 0 7 |a vědecký výzkum  |7 ph116680  |x metodologie  |2 czenas 
650 0 9 |a tourism  |2 eczenas 
650 0 9 |a catering trade  |2 eczenas 
650 0 9 |a scientific research  |x methodology  |2 eczenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 7 |a kolektivní monografie   |7 fd501537   |2 czenas 
655 9 |a electronic books  |2 eczenas 
655 9 |a collective monographs  |2 eczenas 
700 1 |a Okumus, Fevzi,  |e editor. 
700 1 |a Rasoolimanesh, S. Mostafa,  |e editor. 
700 1 |a Jahani, Shiva,  |e editor. 
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776 0 8 |i Print version:  |z 9781801175517 
776 0 8 |i PDF version:  |z 9781801175500 
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