Machine learning and artificial intelligence in marketing and sales : essential reference for practitioners and data scientists
Machine Learning and Artificial Intelligence in Marketing and Sales explores the ideas, and the statistical and mathematical concepts, behind Artificial Intelligence (AI) and machine learning models, as applied to marketing and sales, without getting lost in the details of mathematical derivations a...
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| Main Authors | , |
|---|---|
| Format | Electronic eBook |
| Language | English |
| Published |
Bingley :
Emerald Publishing,
2021.
|
| Edition | First edition. |
| Subjects | |
| Online Access | Full text |
| ISBN | 9781800438804 9781800438828 9781800438811 |
| Physical Description | 1 online zdroj (225 stran) |
Cover
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| 520 | |a Machine Learning and Artificial Intelligence in Marketing and Sales explores the ideas, and the statistical and mathematical concepts, behind Artificial Intelligence (AI) and machine learning models, as applied to marketing and sales, without getting lost in the details of mathematical derivations and computer programming.- Resumé vydavatel | ||
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