Digital marketing strategy : an integrated approach to online marketing

• Main Author: Kingsnorth, Simon (Author)
• Format: Book
• Language: English
• Published: London ; New York ; New Delhi : Kogan Page, 2022
• Edition: Third edition
• Subjects: internetový marketing; elektronický obchod; strategický marketing; Internet marketing; electronic commerce; strategic marketing; příručky; handbooks and manuals
• ISBN: 978-1-3986-0599-2; 978-1-3986-0597-8
• Physical Description: xii, 399 stran : ilustrace ; 24 cm