rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing
    sub title: real people, real choices
  name:
    name part: Solomon, Michael R.
    name part: 1956-
    role:
      role term: creator
    role:
      role term: aut
  name:
    name part: Marshall, Greg W.
    role:
      role term: aut
  name:
    name part: Stuart, Elnora W.
    role:
      role term: aut
  type of resource: text
  genre: programmed text
  genre: učebnice
  genre: textbooks
  origin info:
    place:
      place term: xxk
    date issued: 2023
    copyright date: 2023
    edition: Eleventh edition, Global edition
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: 650 stran : ilustrace ; 28 cm
  target audience: adult
  note: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
  note: Terminologický slovník
  note: Obsahuje bibliografické odkazy a rejstříky
  subject:
    topic: marketing
  subject:
    topic: marketingový management
  subject:
    topic: marketing
  subject:
    topic: marketing management
  classification: 658.8
  classification: 658.8:005
  classification: (075)
  identifier: 1-292-43438-4
  identifier: 978-1-292-43438-4
  record info:
    record content source: DLC
    record creation date: 210210
    record change date: 20230224095859.0
    record identifier: 107464
    language of cataloging:
      language term: cze