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|a 978-1-350-06416-4
|q (brožováno)
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| 040 |
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|a ZLD002
|b cze
|e rda
|
| 044 |
|
|
|a xxk
|a xxu
|a ii
|a at
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| 072 |
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|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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| 080 |
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|a 316.774
|2 MRF
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|a 003.2/.6
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|a 81'22
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|a (048.8)
|2 MRF
|
| 100 |
1 |
|
|a Danesi, Marcel
|4 aut
|
| 245 |
1 |
0 |
|a Understaning media semiotics /
|c Marcel Danesi
|
| 250 |
|
|
|a Second edition
|
| 264 |
|
1 |
|a London ;
|a New York ;
|a Oxford ;
|a New Delhi ;
|a Sydney :
|b Bloomsbury academic,
|c 2019
|
| 300 |
|
|
|a 304 stran :
|b ilustrace ;
|c 23 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
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| 337 |
|
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|a bez média
|b n
|2 rdamedia
|
| 338 |
|
|
|a svazek
|b nc
|2 rdacarrier
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| 504 |
|
|
|a Obsahuje bibliografii a rejstřík
|
| 650 |
0 |
7 |
|a média
|7 ph115395
|2 czenas
|
| 650 |
0 |
7 |
|a sémiotika
|7 ph126388
|2 czenas
|
| 650 |
0 |
9 |
|a media
|2 eczenas
|
| 650 |
0 |
9 |
|a semiotics
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 910 |
|
|
|a ZLD002
|
| 942 |
|
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|2 udc
|
| 992 |
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|a BK
|b SK
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