Markets in the making : rethinking competition, goods, and innovation

"If you're convinced you know what a market is, think again. As product designers and entrepreneurs soon discover, stable commercial transactions are more enigmatic than economic theory makes them out to be. Slicing through blunt theories of supply and demand, Michel Callon presents a rigo...

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Bibliographic Details
Main Author: Callon, Michel, 1945- (Author)
Other Authors: Custer, Olivia (Translator), Poon, Martha, (Editor)
Format: Book
Language: English
Published: Brooklyn, New York : Zone Books, [2021]
Series: Near futures
Subjects:
trhy
marketing
kapitalismus
spotřební zboží
zboží
markets
capitalism
consumer goods
commercial products
monografie
monographs
ISBN: 978-1-942130-57-4
9781942130581
Physical Description: 510 stran ; 21 cm

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Summary: "If you're convinced you know what a market is, think again. As product designers and entrepreneurs soon discover, stable commercial transactions are more enigmatic than economic theory makes them out to be. Slicing through blunt theories of supply and demand, Michel Callon presents a rigorously researched but counterintuitive model of how everyday market activity get produced, at scale"- Resumé vydavatel
Bibliography: Obsahuje bibliografické odkazy a rejstřík
ISBN: 978-1-942130-57-4
9781942130581

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