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|a 339.138
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|a (048.8)
|2 MRF
|
| 100 |
1 |
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|a Levens, Michael
|4 aut
|
| 245 |
1 |
0 |
|a Marketing :
|b defined, explained, applied /
|c Michael Levens
|
| 250 |
|
|
|a Second edition
|
| 250 |
|
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|a Pearson new international edition
|
| 264 |
|
1 |
|a Harlow :
|b Pearson,
|c [2014]
|
| 264 |
|
4 |
|c ©2014
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| 300 |
|
|
|a ii, 348 stran :
|b ilustrace ;
|c 29 cm
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| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a bez média
|b n
|2 rdamedia
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| 338 |
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|
|a svazek
|b nc
|2 rdacarrier
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| 500 |
|
|
|a Terminologický slovník
|
| 504 |
|
|
|a Obsahuje bibliografii a rejstřík
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
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9 |
|a monographs
|2 eczenas
|
| 910 |
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|a ZLD002
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| 942 |
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|2 udc
|
| 992 |
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|a BK
|b SK
|
