Sport startups : new advances in entrepreneurship

Sport Startups: New Advances in Entrepreneurship examines the global growth of startup enterprises in the sports sector and addresses how they contribute to new developments in business innovation and entrepreneurship. Highlighting the unique challenges faced by startups in this sector, Vanessa Ratt...

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Bibliographic Details
Main Author: Ratten, Vanessa, (Author)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2020.
Subjects:
podnikání
sportovní management
sport
business
sports management
elektronické knihy
monografie
electronic books
monographs
ISBN: 9781789730814
9781789730838
Physical Description: 1 online zdroj (136 stran)

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Table of contents

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999 |c 104091  |d 104091 
020 |a 9781789730814  |q (electronic bk.) 
020 |a 9781789730838 
040 |a UtOrBLW  |b eng  |e rda  |c UtOrBLW 
072 7 |a 658  |x Řízení a správa podniku  |2 Konspekt  |9 4 
080 |a 658.114  |2 MRF 
080 |a 796.062  |2 MRF 
080 |a 796/799  |2 MRF 
080 |a (0.034.2:08)   |2 MRF 
080 |a (048.8)  |2 MRF 
100 1 |a Ratten, Vanessa,  |e author. 
245 1 0 |a Sport startups :  |b new advances in entrepreneurship /  |c by Vanessa Ratten (La Trobe University, Australia). 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2020. 
264 4 |c ©2020 
300 |a 1 online zdroj (136 stran) 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
500 |a Includes index. 
504 |a Obsahuje bibliografické odkazy. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
520 |a Sport Startups: New Advances in Entrepreneurship examines the global growth of startup enterprises in the sports sector and addresses how they contribute to new developments in business innovation and entrepreneurship. Highlighting the unique challenges faced by startups in this sector, Vanessa Ratten explores approaches to business model development, branding and marketing, and the utilization of new technologies to build successful enterprises, underpinning her study with a clear theoretical framework rooted in institutional theory. Sport Startups is one of the first books to specifically focus on the role of startups in sport. Analyzing the inherent start-up aspect of the sporting sector, due to the combination of profit and non-profit ties, which means that many sport enterprises are developed as new start-up business ventures as they link in with the community. The book foregrounds how startups in sport are vital in developing a better global society that emphasizes the role of health and fitness in communities. Sport Startups will be illuminating reading for all scholars of innovation, entrepreneurship, sports management and business studies.- Resumé vydavatel 
650 0 7 |a podnikání  |7 ph115766  |2 czenas 
650 0 7 |a sportovní management  |7 ph161988  |2 czenas 
650 0 7 |a sport  |7 ph116248  |2 czenas 
650 0 9 |a business  |2 eczenas 
650 0 9 |a sports management  |2 eczenas 
650 0 9 |a sport  |2 eczenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 7 |a monografie  |7 fd132842  |2 czenas 
655 9 |a electronic books  |2 eczenas 
655 9 |a monographs  |2 eczenas 
776 |z 9781789730821 
856 4 0 |u https://proxy.k.utb.cz/login?url=https://doi.org/10.1108/9781789730814  |y Plný text 
942 |2 udc 
992 |c EBOOK-TN  |c EMERALD 
993 |x NEPOSILAT  |y EIZ 

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