The new marketing : how to win in the digital age

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Bibliographic Details
Main Authors Burgess, Cheryl (Author), Burgess, Mark, 1949- (Author)
Format Book
LanguageEnglish
Published Los Angeles ; London ; New Delhi ; Singapore ; Washington DC; Melbourne ; Sage, 2020
Subjects
marketingový management
marketing > metody
marketing management
matketing > methods
marketing methods
kolektivní monografie
collective monographs
ISBN978-1-5264-9010-0
Physical Descriptionxvi, 268 stran : ilustrace ; 25 cm

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Bibliography:Obsahuje bibliografii a rejstřík
ISBN:978-1-5264-9010-0
Physical Description:xvi, 268 stran : ilustrace ; 25 cm

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