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|a Shotton, Richard
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|a Choice factory.
|l Česky
|
| 245 |
1 |
0 |
|a Anatomie rozhodování :
|b 25 skrytých faktorů, které ovlivňují to, jak nakupujeme /
|c Richard Shotton ; z anglického originálu The choice factory přeložila Kateřina Paterová
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| 264 |
|
1 |
|a Praha :
|b Dobrovský s.r.o.,
|c 2020
|
| 300 |
|
|
|a 211 stran ;
|c 20 cm
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| 336 |
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|a text
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|a spotřebitelské chování
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|a marketingová komunikace
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|a rozhodování
|7 ph125259
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|a consumer behavior
|2 eczenas
|
| 650 |
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9 |
|a communication in marketing
|2 eczenas
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| 650 |
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|a decision making
|2 eczenas
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| 655 |
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7 |
|a příručky
|7 fd133209
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| 655 |
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|a handbooks and manuals
|2 eczenas
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| 700 |
1 |
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|a Paterová, Kateřina
|4 trl
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| 830 |
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|a Via
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| 910 |
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|a ZLD002
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