Translation and Social Media : In Theory, in Training and in Professional Practice

This book offers a timely discussion of translation and social media through the lens of three overarching themes that structure the book: theory, training, and professional practice. The author includes references that cite recent translation and social media industry data, while also drawing on co...

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Bibliographic Details
Main Author: Desjardins, Renée. (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language: English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Pivot, 2017.
Series: Palgrave Studies in Translating and Interpreting
Subjects:
překlady
sociální média > jazykové aspekty
internetové sociální sítě
translations
social media > linguistics aspects
Internet social networks
elektronické knihy
monografie
electronic books
monographs
ISBN: 9781137522559
Physical Description: XIII, 145 p. 6 illus. online resource.

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Table of contents

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024 7 |a 10.1057/978-1-137-52255-9  |2 doi 
072 7 |a 81  |x Lingvistika. Jazyky  |2 Konspekt  |9 11 
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100 1 |a Desjardins, Renée.  |e author. 
245 1 0 |a Translation and Social Media :  |b In Theory, in Training and in Professional Practice /  |c by Renée Desjardins. 
264 1 |a London :  |b Palgrave Macmillan UK :  |b Imprint: Palgrave Pivot,  |c 2017. 
300 |a XIII, 145 p. 6 illus.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
490 1 |a Palgrave Studies in Translating and Interpreting 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a This book offers a timely discussion of translation and social media through the lens of three overarching themes that structure the book: theory, training, and professional practice. The author includes references that cite recent translation and social media industry data, while also drawing on contemporary interdisciplinary research to make the content relevant for a wide-ranging audience: students, professionals and researchers alike. Desjardins provides an analysis of some of the new challenges and questions social media pose for translation, which include, but are not limited to, the translation of hashtags and the relevance of indexing, social media literacy and competency in translator training, translator visibility and remuneration in the 'like' economy, tactile modalities in social media branding, and social media monitoring and content translation. Examples from a variety of online social media platforms are provided, including Facebook, Twitter, LinkedIn and Instagram. While written primarily from a Translation Studies' perspective, readers with expertise in Social Media Studies and Communication are also likely to find the content engaging, particularly those interested in intercultural communications and brand management. Renée Desjardins is an Assistant Professor at the University of Saint-Boniface, Canada. Her areas of research include Translation Studies, Canadian Studies, Social Media and Food Studies. She has over ten years of professional translation experience, has worked in social media teams and has taught translation at both the undergraduate and graduate level.- Resumé vydavatel 
650 0 7 |a překlady  |2 czenas  |7 ph124902 
650 0 7 |a sociální média  |2 czenas  |7 ph634112  |x jazykové aspekty 
650 0 7 |a internetové sociální sítě  |2 czenas  |7 ph553933 
650 0 9 |a translations  |2 eczenas 
650 0 9 |a social media  |2 eczenas  |x linguistics aspects 
650 0 9 |a Internet social networks  |2 eczenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 7 |a monografie  |7 fd132842  |2 czenas 
655 9 |a electronic books  |2 eczenas 
655 9 |a monographs  |2 eczenas 
710 2 |a SpringerLink (Online service) 
776 0 8 |i Printed edition:  |z 9781137522542 
830 0 |a Palgrave Studies in Translating and Interpreting 
856 4 0 |u https://proxy.k.utb.cz/login?url=http://dx.doi.org/10.1057/978-1-137-52255-9  |y Plný text 
942 |2 udc 
992 |c NTK-SpringerSOCS 
993 |x NEPOSILAT  |y EIZ 

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