rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Destination branding for small cities
    sub title: the essentials for successful place branding
  name:
    name part: Baker, Bill
    role:
      role term: creator
    role:
      role term: aut
  type of resource: text
  genre: handbook
  genre: příručky
  genre: handbooks and manuals
  origin info:
    place:
      place term: xxu
    date issued: 2012
    edition: Second edition, completely revised and expanded
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: 204 stran : ilustrace ; 22 cm
  target audience: adult
  note: Bill Baker
  note: Obsahuje bibliografické odkazy
  subject:
    topic: teritoriální marketing
  subject:
    topic: malá města
  subject:
    topic: reklama a propagace
  subject:
    topic: cestovní ruch
  subject:
    topic: regional marketing
  subject:
    topic: small towns
  subject:
    topic: advertising
  subject:
    topic: tourism
  subject:
    topic: branding (marketing)
  classification: 332.146
  classification: 911.375.4
  classification: 338.48
  classification: 659.1
  classification: (035)
  identifier: 0-9849574-0-5
  identifier: 978-0-9849574-0-8
  record info:
    record content source: AU@
    record creation date: 120103
    record change date: 20210305103151.0
    record identifier: 101816
    language of cataloging:
      language term: cze