Destination branding for small cities : the essentials for successful place branding
Saved in:
| Main Author | |
|---|---|
| Format | Book |
| Language | English |
| Published |
Portland, Oregon :
Creative Leap Books,
[2012]
|
| Edition | Second edition, completely revised and expanded |
| Subjects | |
| ISBN | 0-9849574-0-5 978-0-9849574-0-8 |
| Physical Description | 204 stran : ilustrace ; 22 cm |
Cover
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| 072 | 7 | |a 332 |x Regionální ekonomie, regionální ekonomika |2 Konspekt |9 4 | |
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| 100 | 1 | |a Baker, Bill |4 aut | |
| 245 | 1 | 0 | |a Destination branding for small cities : |b the essentials for successful place branding / |c Bill Baker |
| 250 | |a Second edition, completely revised and expanded | ||
| 264 | 1 | |a Portland, Oregon : |b Creative Leap Books, |c [2012] | |
| 264 | 4 | |c ©2012 | |
| 300 | |a 204 stran : |b ilustrace ; |c 22 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a bez média |b n |2 rdamedia | ||
| 338 | |a svazek |b nc |2 rdacarrier | ||
| 504 | |a Obsahuje bibliografické odkazy | ||
| 650 | 0 | 7 | |a teritoriální marketing |7 ph201923 |2 czenas |
| 650 | 0 | 7 | |a malá města |7 ph122589 |2 czenas |
| 650 | 0 | 7 | |a reklama a propagace |7 ph116035 |2 czenas |
| 650 | 0 | 7 | |a cestovní ruch |7 ph119113 |2 czenas |
| 650 | 0 | 9 | |a regional marketing |2 eczenas |
| 650 | 0 | 9 | |a small towns |2 eczenas |
| 650 | 0 | 9 | |a advertising |2 eczenas |
| 650 | 0 | 9 | |a tourism |2 eczenas |
| 653 | |a branding (marketing) | ||
| 655 | 7 | |a příručky |7 fd133209 |2 czenas | |
| 655 | 9 | |a handbooks and manuals |2 eczenas | |
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