Dictionary of media and communication studies

The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium o...

Full description

Saved in:
Bibliographic Details
Main Authors: Watson, James, 1936- (Author), Hill, Anne, 1952- (Author)
Format: eBook
Language: English
Published: London : Bloomsbury Academic, 2015.
Edition: 9th edition.
Subjects:
ISBN: 9781628921496
9781628921489
Physical Description: 1 online zdroj (448 stran : ilustrace)

Cover

Table of contents

Description
Summary: The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium of the different facets of personal, group, mass-media and internet communication that continues to be a vital source of information for all those interested in how communication affects our lives.- Resumé vydavatel
ISBN: 9781628921496
9781628921489
Access: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty