Marko Sarstedt
Marko Sarstedt is a German academic and a marketing researcher. He is a Full Professor at the Ludwig Maximilian University of Munich and Adjunct Research Professor at Babeș-Bolyai-University.Sarstedt is the recipient of five Emerald Citations of Excellence awards and three Emerald Literati Outstanding Paper awards for his papers. He is a member of the Clarivate Analytics' Highly Cited Researcher List. In 2019, he was listed among the most cited researchers across all scientific disciplines and is ranked by The Frankfurter Allgemeine Zeitung as the second most influential business researcher in Germany in the research category. Sarstedt is the three-time recipient of the William R. Darden Award of the Academy of Marketing Science. He serves as Area Editor of Behaviormetrika and of Journal of Business Economics. He is the most cited author of some business journals such as Long Range Planning, Journal of the Academy of Marketing Science, European Business Review, Journal of Marketing Theory and Practice. Provided by Wikipedia
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Advanced issues in partial least squares structural equation modeling
by
Hair, Joseph F., 1944-, Sarstedt, Marko, 1979-, Ringle, Christian M., 1974-, Gudergan, Siegfried
Year of Publication 2024
Year of Publication 2024
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2
Advanced issues in partial least squares structural equation modeling
by
Hair, Joseph F., 1944-, Sarstedt, Marko, 1979-, Ringle, Christian M., 1974-, Gudergan, Siegfried
Year of Publication 2018
Year of Publication 2018
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3
A primer on partial least squares structural equation modeling (PLS-SEM)
by
Hair, Joseph F., 1944-, Hult, G. Tomas M., 1967-, Ringle, Christian M., 1974-, Sarstedt, Marko, 1979-
Year of Publication 2022
Year of Publication 2022
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4
Measurement and research methods in international marketing
Year of Publication 2011
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5
Measurement and research methods in international marketing
Year of Publication 2011
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Related Subjects
least squares method
metoda nejmenších čtverců
statistical methods
statistické metody
Export marketing
Marketing research
adjustment correction
statistical models
statistické modely
vyrovnávací počet
Business & Economics
General
International business
Marketing
Research
Sales & marketing
matematické modelování
mathematical modeling
multivariate analysis
vícerozměrné statistické metody