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McDonald, Malcolm
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Marketing plans : how to prepare them, how to use them
by
McDonald, Malcolm
Year of Publication
2002
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2
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Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage
by
Brown, Linden
,
McDonald, Malcolm
Year of Publication
1994
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Škola marketingu : ilustrovaný průvodce pro manažery
by
Morris, Peter, 1931-
,
McDonald, Malcolm
Year of Publication
1992
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Marketingový plán : příprava a úspěšná realizace
by
McDonald, Malcolm
,
Wilson, Hugh, 1962-
Year of Publication
2012
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Related Subjects
strategický marketing
MARKETING
plánování
VÝROBKY
distribuce
komunikace - sdělování
marketing
marketing management
marketingový management
průvodce
strategic marketing
