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Liu, Kecheng, 1957-
Kecheng Liu
Kecheng Liu
(born 1957) is a Chinese-British expert in
organisational semiotics
who is a professor of applied informatics at the
University of Reading
, and a professor of management science and engineering.
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Business informatics : navigating digital transformation with organisational semiotics
by
Liu, Kecheng, 1957
-
,
Guo, Hua Claria
,
Li, Qi Lecky
Year of Publication
2026
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Related Subjects
Business information services
Information technology
Management
Organizational change
