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Lee, Nancy, 1945-
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CONDUCTING SOCIAL MARKETING RESEARCH : a practical guide.
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Lee, Nancy, 1945
-
Year of Publication
2026
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Good works! : marketing and corporate initiatives that build a better world... and the bottom line
by
Kotler, Philip, 1931-
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Hessekiel, David, 1960-
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Lee, Nancy, 1945
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2012
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Related Subjects
Methodology
Research
Social marketing
corporate social responsibility
marketing
social aspects
sociální aspekty
společenská odpovědnost firem
